Identifying & Recruiting Leaders
The importance of securing the right leadership for any major fundraising endeavour cannot be overestimated.
You can benefit from Donorcentricity's expertise in planning and executing successful approach strategies to gain the support of business and community leaders. Securing campaign leadership and appropriate ambassadors is a key milestone in most fundraising campaigns and should be regarded as a vitally important donor-centric strategy.
Donorcentricity will help identify the best prospects for campaign leadership. These prospects may be identified via data screening, the implementation of a feasibility study or through leveraging internal networks and mapping these against researched lists of community and business leaders.
We work with CEO's, senior executives, board members and major donors as appropriate to plan and implement approaches to recruit campaign leaders and ambassadors.
Major Donors & Bequests
Doncentricity can help you to design an optimal program for the identification, acquisition, cultivation and stewardship of major donors.
We have employed very similar techniques for researching and prioritising potential major donors for both not-for-profits and universities, including wealth screening, profiling, feasibility studies, implementing prospect ratings systems, creating strategic partnerships, and involving high net worth individuals as volunteer leadership and ambassadors. The key to effective major donor programs is to build a donor-centric focus into every aspect of the endeavour.
We can also help you to design and project manage special events specifically to attract support from potential major donors, and to implement communication programs and relationship management strategies to cultivate existing donors.
Donorcentricity has designed bequest programs for major not-for-profits and universities which have resulted in multi-million dollar confirmed bequests in a relatively short period of time. We can work with you to establish the function or to review and reinvigorate existing bequest operations. We can also research your bequest prospects, and devise effective communication, acquisition and cultivation strategies to create a healthy planned giving program.
Trusts & Foundations
Donorcentricity has made successful applications to trusts & foundations and government on behalf of not-for-profits resulting in individual gifts worth many millions of dollars.
We are not into churning out masses of applications. We focus on a select number of trusts and foundations capable of providing your organisation with significant funding and then make sure the application is professionally prepared and submitted. It is not difficult to generate a list of potential trusts and foundations to apply to. It is much more difficult to prioritise them and then plan and execute an approach strategy to maximise the chances of a successful application. But this can and should be achieved – and we have the expertise to do it for you.
Corporate Sponsors and Partners
The creation of productive partnerships with corporates requires a professional and businesslike approach. Your success in gaining corporate support will depend on a donor-centric understanding of the organisation's corporate social responsibility objectives as well as brand development and business goals.
The emerging field of "shared value" programs, where non-profits have the opportunity to shape social enterprise initiatives with corporate partners to deliver both social impact and economic growth, provides a fertile ground to explore new income generating ideas.
Donorcentricity has secured major sponsorships and philanthropic support from corporates for universities and not-for-profits and can assist in identifying potential partners, planning the initial approach strategy, negotiating the terms of agreements, and designing ongoing relationship management policies and procedures.